Men have customarily had to choose between getting their hair cut at salons that cater to a mostly female clientele or at a walk-in salon. Black Orchid Barbers offers men traditional barbering with elevated technical agility. The shop opened in October at 820 E. 116th St. in Carmel. It is the second location for owner Travis Moore.
“We launched the brand in June 2017 in downtown Indianapolis and it just exploded,” he said. “We saw an immediate success with it. Almost immediately, we thought, ‘We need to do this in Carmel.’”
Moore’s parents, Joe and Sue, opened MDG (formerly Meridian Design Group) in 1985. Travis moved back to Indiana in 2008 to work for a hair care manufacturer but also was working with his parents on business development until he came on staff full-time in 2010.
“I never had any intention of working with my parents, but it became pretty clear upon moving back that the industry had changed,” Travis said. “I more or less convinced them we had to change, so we took a big gamble and re-branded in 2011.”
Younger stylists were having a difficult time growing their color business two to three years into their careers because of a growing demand for men’s styling and cutting.
“The idea with the barbershop was to redirect inbound men guests to a different setting,” Travis said. “We wanted to be able to address all different types of men styling. We put our stylists through our own barbering education as well as cosmetology education.”
Black Orchid Barbers allows men to sit and enjoy the process of getting a haircut in an environment tailored-made for them.
“We have a lot of guests who come in half an hour before their scheduled appointment just to hang out,” Travis said.
A formal ribbon cutting was held Nov. 8 with the Carmel Chamber of Commerce to celebrate the opening of the salon.
For more, visit blackorchidbarbers.com.