Dottie Couture Boutique opens in Fishers

Trendy clothing options at Dottie Couture. (Photo by Holly Kline)
Trendy clothing options at Dottie Couture. (Photo by Holly Kline)

By Holly Kline

Dottie Couture Boutique has moved into downtown Fishers and offers a new place to shop for women’s clothing and accessories. Located at 8594 East 116th St. on the ground floor of the new Depot building, Dottie Couture Boutique is likely to be one of the main draws to the expanding downtown area.

Dottie Couture Boutique, or DCB, is owned by Fishers resident Brooke Magdzinski. The business started in 2010 with a store in Greenwood and a successful website. The Indianapolis DCB opened two years ago, and the Fishers location opened on Jan. 17.

“I think Dottie Couture has the small boutique feel, but a fashion forward style that you cannot find anywhere else,” said Magdzinski. “Women like to shop, and by making things affordable, they are able to do it often at DCB. Customers love our private shopping parties where women shop at a discount with a group of friends,” she continued.

Dottie Couture has already enjoyed a warm welcome in Fishers with a successful opening day and customers that are excited for the new store at The Depot building.

“I love this store! Dottie purchases are taking up my whole closet,” stated Fishers resident Jenny Schermerhorn. “It’s my ‘go to’ place when shopping. I’m thrilled their new location in Fishers just opened.”

”I have been counting down the days for the grand opening of Dottie Couture at the Nickel Plate,” added local shopper Amber Devenport.

Locally made Ambre Blends roll on oils, $8 fleece-lined leggings and tops and dresses in the $18-$45 range are some of the most popular items with customers. “We receive new arrivals every day to keep the boutique fresh, unique and new; after all, that is the fun of boutique shopping.” Magdzinski said.

DCB is rooted in both family and in giving back. Magdzinski named the boutique after her grandmother Dottie who is one of her favorite style icons and DCB hosts “Shop for a Cause” events several times a year that benefit the community.

Magdzinski said she is glad to have a DCB in Fishers. “I really wanted to have a location close to home,” she said. “I felt like the area needed a ‘neighborhood’ boutique.”